Link Exchange

Link Building is an integral part and the backbone of any successful Website Marketing Strategy. Good quality incoming links coupled with good quality page content generate more traffic. In our resource directory, you will find a number of high-quality websites giving information on a wide spectrum of topics. Before we proceed, we expect our potential link partners to be fully aware of the ever growing dynamics of this industry. Given the latest trends, this exercise cannot be taken lightly anymore.

We would appreciate if you could adhere to certain guidelines before we become link partners:

1. Stringent Link Exchange Standards: We have numerous websites for link exchange. The Linking Structure of these sites is kept different intentionally i.e. they do not have identical link partners. We have also avoided cross-linking any of these sites. Cross Linking might not harm a site in the short-run but if a particular site “does” get penalized, that might lead to the penalization of yet another site, that it has been heavily cross linked with. Therefore, we avoid linking with “Network of Sites”, if they do not meet our link exchange standards.

2. Link to our Homepage and Reciprocal Link Page: We expect a link to our homepage as well as to our Reciprocal Link page. Once our site has been added, we will also send you the URL of Reciprocal Link page. This exercise will help us track each other’s links anytime and also boost the PR of the Links page.

3. We avoid link farms and would appreciate if the link partners do the same. Also, the total number of outbound links on the link page where you put our link should not exceed 30.

4. We can consider site owners with multiple sites as long as they do not interlink their sites “heavily” between each other from all the pages. Our Link Building team will carefully review your sites, backwards links and other issues before adding your link to our websites.